Site selection of EV charging station – EVSE Experiences 04

Jan 10, 2024 | EVSE Experiences


Site selection of ev charging station

Choosing a location with heavy traffic means more potential visitors, but it also entails a greater economic burden. Taking practical considerations into account, one must determine the site and scale of the charging station based on their own budget range.

Site selection of ev charging station

Convenient traffic condition

The convenience of transportation in site selection is an important consideration factor as it directly affects the customer flow and commercial profit of charging stations. Generally speaking, the larger the traffic volume, the more potential customers a charging station will have. Therefore, we need to choose locations on major thoroughfares or areas with high traffic flow to establish charging stations.

a. Area recommendation

For example, setting up charging stations in large shopping malls or bustling commercial districts can attract more shoppers and tourists, increasing our business opportunities.

Additionally, establishing charging stations in residential and office areas is also a wise choice because these places have high traffic volume and people’s demand for charging services is higher.

Furthermore, we can consider building charging stations near major roads or transportation hubs since these places have heavy traffic flow and many people require long-distance travel or business trips which greatly increases their demand for charging services. While establishing charging stations, we can also consider providing other commercial services such as dining facilities and lounges to meet customer needs and enhance our business revenue.


In conclusion, site selection and layout of commercial facilities should take into account factors such as traffic volume and pedestrian flow. Choosing to establish charging stations in bustling commercial districts, large shopping malls, residential areas, office areas, major roads or transportation hubs allows us to better meet customer demands while increasing our business opportunities and profits.

Local electric vehicle situation

In order to determine the number and types of electric vehicles in a certain area, we need to conduct detailed market research. This information will directly impact whether we plan and construct electric vehicle charging stations in that area, as well as the scale and level of these stations.

a. EV future trend

We need to learn about the purchasing power and consumer preferences for electric vehicles in that area. This will help us predict the market demand and development trends for electric vehicles, providing strong data support for the construction of charging stations. At the same time, we also need to investigate local policies, subsidies, and incentives for electric vehicles in order to evaluate government support for the electric vehicle industry.

b. Existing electric vehicles

learning about the number and types of electric vehicles in that area is crucial for planning and constructing charging stations. We need to collect data on various brands and models of electric vehicles including Battery Electric Vehicles ( Plug-in Hybrid Electric Vehicles (PHEV), Fuel Cell Electric Vehicles (FCEV), etc. This will help us determine necessary infrastructure requirements,personnel allocation,and maintenance costs for charging stations.

c. Localization strategy

Additionally, we need to pay attention to key technical parameters such as driving range, battery capacity, and charging speed of electric vehicles in order to provide efficient and convenient charging services for vehicle owners. Depending on the charging needs of different vehicle models, we need to equip charging stations with electric vehicle chargers of different power levels so as to satisfy the charging needs of various electric vehicles.

Power grid situation

In the process of popularizing electric vehicle charging facilities in many countries, we have found that the situation of power infrastructure in many areas is not optimistic. Taking DC electric vehicle charging stations as an example, the grid load capacity in many regions is already low, but with the rapid increase in the number of electric vehicles, there has been a significant surge in charging demand, putting immense pressure on local grids. To address this issue, we need to consider two aspects.

a. Work with the power company

You can consider close cooperation with local power companies. By applying for dedicated power lines to supply electricity to charging stations, we can ensure stable power supply and meet the charging needs of electric vehicles. This approach fully utilizes existing power resources while also leveraging the expertise of power companies to provide more reliable power support for charging stations.

b. Renewable energy system

You can also consider autonomous construction of renewable energy systems such as solar-powered electric vehicle. This approach offers environmental benefits and sustainability advantages by solving power supply issues and reducing reliance on traditional energy sources while lowering carbon emissions. Particularly in areas with low grid load capacity, constructing renewable energy systems can satisfy the charging demands of electric vehicles while alleviating pressure on grids and achieving sustainable development for green transportation and power infrastructure.


Faced with the contradiction between low grid load capacity and increasing demand for electric vehicle charging, we need to promote widespread adoption and development of EV charging facilities through various means such as collaborating with power companies and autonomously constructing renewable energy systems. This will meet the charging needs of a large number of EV users while also promoting global growth in the electric vehicle industry and popularizing environmentally friendly transportation.

Budget cost

When considering investment in the construction of electric vehicle charging stations, we need to conduct a comprehensive and detailed evaluation of the budget costs. The budget costs include not only land leasing (or purchasing) costs, equipment procurement costs, construction costs, operation and maintenance costs, electricity costs, and other direct expenses but also take into account some indirect expenses such as market research fees and project approval fees. Additionally, we also need to consider potential risk factors such as policy changes risks, market competition risks, and technological obsolescence risks.

a. Land expenditure

The cost of land leasing (or purchasing) is the foundation of constructing an electric vehicle charging station and its price is influenced by factors like geographical location and land use. When selecting land for this purpose,we should not only consider the land price but also factors like geographic location convenience transportation accessibilities surrounding market demands.

b. Equipment procurement

Equipment procurement cost is an important component of charging station construction which includes purchasing expenses for main equipment such as charging piles,transformers,and distribution cabinets etc. When procuring equipment,we need to fully consider factors like performance quality prices etc., in order to ensure stable operation and long lifespan of the equipment.

c. Construction cost

Construction cost includes civil engineering electrical engineering equipment installation expenses etc.. During the construction process,we need to strictly control construction quality to ensure stable operation of the charging station while also paying attention to controlling construction cost in order to improve return on investment for the project.

Research of competitors in EV charging

Before constructing charging stations, we need to conduct thorough market research and competitive analysis in order to develop the best construction and marketing strategies. Only by deeply understanding the market and competitors can we achieve success in fierce competition. For example, it is important to know if other industry competitors have already established electric vehicle charging stations in the area or if they have plans to do so.

a. Participate in the competition

If we find that our peers have already built charging stations, we need to further understand information such as their station scale, service coverage, number of charging piles, charging speed, user experience, etc., in order to evaluate their competitive advantages and disadvantages and consider how to improve and enhance our own charging station services for competition. For instance, increasing the number of charging piles, improving charging speed, enhancing user experience, expanding service coverage can be considered.

b. Seize the initiative

If we discover that our peers haven’t yet established any charging stations in the area, it is necessary for us to further understand the market demand and potential of that region in order to assess the market prospects for our own charging stations. If there is sufficient market demand present, we can consider accelerating construction speed so as to enter the market early and gain a share. However,if there is insufficient market demand,we may need reconsideration on site selection ensuring that our charging station can attract enough users.

Summary of site selection of EV charging station

EV charging stations should be built in convenient transportation and stable power supply areas. If the land price is high, it is recommended to seek cooperation to avoid excessive expenditure. Sufficient research should be conducted before making a decision if there are already competitors in the area.



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